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Winning on the Digital Shelf: A Guide to out-manoeuver your Competition
20 years ago, retailers, CPG and FMCG brands alike oriented all of their thinking around the physical store. From ranging and navigation...

Teresa Sperti
Mar 1, 20247 min read


Demystifying Sales Operations: The Unsung Hero of Sales Excellence
In the fast-paced world of sales, businesses often focus on the frontlines: the charismatic salespeople closing deals, the innovative...

Petra Sprekos
Feb 20, 20249 min read


FEATURED SPEAKER | ADD TO CART >> How to Implement the Right Tech for Your Business with Teresa Sperti
In an episode of leading Australia eCommerce podcast Add To Cart, Teresa Sperti, Founder and Director at Arktic Fox talks tech...

ADD TO CART
Jan 15, 20241 min read


8 Digital and eCommerce trends for 2024 (with an Australian flavour...)
It’s that time of year, the silly season is nearly upon us and we begin to look towards the future to determine what might be on the...

Teresa Sperti
Dec 13, 20238 min read


SalesTech Part 2 - How to Procure and Maximise CRM Tools and Wider SalesTech
In Part 1 of the SalesTech series, we explored the topic of choosing the right Customer Relationship Management tool - with tips to help...

Petra Sprekos
Dec 6, 20239 min read


TikTok Shop: A powerful eCommerce tool for brands
87% of social media marketers currently believe that consumers will search for brands on socials more often than on search engines...

Charlotte Ivey
Nov 24, 20237 min read
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