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Most Brands Still Dancing Around the Edges with GenAI: How your Brand can Take it to the Next Level
Over the past 12 months, the adoption of generative AI (GenAI) among brands has witnessed an unprecedented surge. In a rapidly evolving...
Mar 27, 20246 min read


5 Key Elements to Devising an Effective First Party Data Strategy
First party data strategy has been touted as the antidote for third party cookie deprecation. But despite it being high on the agenda,...
Mar 5, 20244 min read


Winning on the Digital Shelf: A Guide to out-manoeuver your Competition
20 years ago, retailers, CPG and FMCG brands alike oriented all of their thinking around the physical store. From ranging and navigation...
Mar 1, 20247 min read


Demystifying Sales Operations: The Unsung Hero of Sales Excellence
In the fast-paced world of sales, businesses often focus on the frontlines: the charismatic salespeople closing deals, the innovative...
Feb 20, 20249 min read


FEATURED SPEAKER | ADD TO CART >> How to Implement the Right Tech for Your Business with Teresa Sperti
In an episode of leading Australia eCommerce podcast Add To Cart, Teresa Sperti, Founder and Director at Arktic Fox talks tech...
Jan 14, 20241 min read


8 Digital and eCommerce trends for 2024 (with an Australian flavour...)
It’s that time of year, the silly season is nearly upon us and we begin to look towards the future to determine what might be on the...
Dec 13, 20238 min read
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