top of page
articles & resources
the latest trends and insights on digital, data, eCommerce, marketing & more
Want our latest insights sent to your inbox? Subscribe to our monthly update ArkticBytes.
Search


8 Digital and eCommerce trends for 2024 (with an Australian flavour...)
It’s that time of year, the silly season is nearly upon us and we begin to look towards the future to determine what might be on the...

Teresa Sperti
Dec 13, 20238 min read


TikTok Shop: A powerful eCommerce tool for brands
87% of social media marketers currently believe that consumers will search for brands on socials more often than on search engines...

Charlotte Ivey
Nov 24, 20237 min read


Direct-to-consumer is a winning strategy for some, but for others it is still falling short
When Dollar Shave Club launched in 2011, it set in motion the direct-to-consumer movement which forms of many CPGs strategy today. So...

Teresa Sperti
Sep 27, 20238 min read


2023: A Market SPOTLIGHT on retail media down under
It’s been a big 12 months in retail media down under. Coles formally launched its Coles 360 media division, Cartology splashed $150m on...

Teresa Sperti
Sep 13, 20239 min read


The future of retail – 5 big trends driving retail innovation
The next decade will be a defining one for global and Australian retail. Gen Z is nearly 30% of the total global population, and it’s...

Teresa Sperti
Jul 26, 20237 min read


Putting the brakes on eCommerce investment: short-termism and mindsets
Short-termism is putting the brakes on eCommerce investment but mindsets might be the bigger barrier to overcome... During the height of...

Teresa Sperti
Jun 22, 20234 min read
bottom of page