unlock growth through digital products, services & marketplaces
creating value and innovating in new environments
In the digital age, brands are facing fierce competition by new and existing entrants and delivering more of the same is not enough. Brands are increasingly being challenged to create new value for their consumers and clients alike and that requires brands to innovate and create new digital products and revenue streams to future proof the business.
We are helping clients to answer key questions, including:
How should my digital product strategy evolve to better meet the changing customer landscape?
What is the right product mix to drive key commercial outcomes?
How should we evolve our digital product portfolio to increase yield?
How could we better monetise our audiences and build ancillary revenue streams?
Should we consider a subscription model/offering to better serve our customers and create a re-occurring revenue stream?
How should we optimise our pricing strategy to deliver greater profitability?
How can we evolve our GTM and sales strategy to drive product uptake and utilisation
How can we keep our marketplace “sticky” and prevent disintermediation?
What does a monetisation strategy look like for my marketplace?
and portfolio vision & strategy
Digital product NPD & proposition development
portfolio pricing reviews and strategy
Digital product capability, operations and reporting
what our clients say
“Arktic Fox led a review and development of our eCommerce marketing strategy as part of our business growth strategy. Their knowledge and understanding of our business and the eCommerce space enabled them to zero in on the core strategic challenges and identify a clear path to shift our marketing approach to drive substantial sustainable and profitable growth.”
Head of Digital, Leading Retailer